Fast-forward to 2024 and we will ask, what are the next steps on Tech? What is next on the agenda for African beauty companies? For Chief Environment Officer Becca Roose wedding, bohemian glamour was the vibe. Becca weds venture capitalist Rafael Keys in an Etro’s first-ever wedding dress. The dress is a tiered off-the-shoulder gown, […]
Looking closely into the current African fashion and styling landscape, I begin to ask myself what styling means for the modern African. Also, what will it supposedly become in the next five years? Will it continue to be a mixed of colour, copied styles from Instagram celebrities, and eclectic designs based on religious interferences or […]
Big beauty brands are already the leading forces of the industry, producing mountain of content to reach consumers on platform like Instagram and YouTube. It is no news that African brands collectively spend millions on social platforms. Telco (Airtel) and Game (Bet King) are investing heavily in content marketing to achieve this. In case you […]